Top 10 women’s ethnic wear brands in India that makes you look totally desi and is a nice change from the usual jeans and tops. There are numerous well-known and reliable best ethnic wear brands in India that produce traditional clothing for women. When there are celebrations in full swing, enjoying the crisp autumn air and the romance of the rustling leaves becomes even more energising. And national celebrations have never steered away from embracing traditions and customs or bringing out the traditional and ethnic elements.
When it comes to their designs, fabrics, or product categories, all women’s ethnic wear brands have a distinct style. We turn guide with the top 10 women’s ethnic wear brands in India to help you go desi in style and organise your celebratory ethnic wear.
List of Top Ethnic Brands in India
Here is a detailed list of the best ethnic wear brands in India :
BIBA has it all, from fashionable tunics to comfy kurtis, elegant salwar suits to gorgeous anarkalis, and even a variety of unique minimalistic churidars and dupattas. Perhaps what has propelled BIBA to the first place of the list of top Indian ethnic wear brands is its versatility. When BIBA sells its really appealing collection, it keeps the product quality and fabric texture in mind as well. The brand prioritises comfort, which is masterfully captured in unique, eye-catching designs to bring out the desi in you.
The brand focuses on stunning and unique prints and patterns to create amazing mix-and-match fashion clothing as well as effortless everyday outfits.
The fact that Fabindia is based on traditional heritage may be what sets it apart from the other best ethnic wear brands in India. To add a touch of pure Indianness to all Fabindia products, the finest artisan skills are meticulously crafted in the finery of handloom fabrics.
The sheen and lustre of the kurtas and sarees, salwars and skirts, made of silk, cotton, and jute, instantly identify with the brand FabIndia. Fabindia is the place to go if you’re a desi and you have the cash to fund yourself because they draw from the depth of tradition to create traditional wear with vibrant and ethnic details.
- W for Woman
W is one of the most visible brands in the fashion industry, both for its inclusiveness and for its cost-consciousness. W is a mainstay presence when it comes to listing the list of top ethnic brands in India because it features the most distinctive designs brought to life in quirky prints on feel-soft fabrics. W has influenced traditional tastes to evolve in a modern yet traditional way.
While W’s kurtis are generally flattering, it does offer more adaptations of the mix and match fashion, even when rooted in tradition. The brand to turn to for all your ethnic needs is W for Woman, which is young at heart, fashionable, and full of positive energy.
Melange seamlessly combines traditional wear with modern work fashion to create an ethnic collection that is as luxurious as dress down elegant. Melange apparel can be anything from embellished to rustic, but with a distinct style that sets it apart from the rest of the standard fare on offer.
The apparel produced by Melange under Lifestyle is shaped by hand embroidery dotted on fine fabrics and traditional Indian crafts, thus giving it an important spot in the top 10 women’s ethnic wear brands in India.
- Global Desi
Those looking for ethnics with oodles of luxury can find it at Global Desi. The brand creates such inventive, distinct traditional pieces that are a perfect blend of East and West that you can wear them with grace and ease. And with celebrated fashion designer Anita Dongre at the helm, it is clear what to expect from this carefully curated name that ranks among the top ethnic brands in India.
The colours are as vibrant as the premium texture of the fabrics, which, in addition to the designer label, make the brand a high-priced exploration of all things ethnic. The Global Desi collection exudes zesty vibes and fresh feels to help you immerse yourself in tradition.
Traditional designs and motifs are infused by Aurelia into western silhouettes and cuts to achieve the ideal balance of the elegant and the funky. The brand’s selection of clothing, from kurtas and salwar suits to palazzos and churidaars, instantly communicates comfort.
Even the Aurelia everyday wear can serve as festive outfits when worn with the appropriate accessories and clothing, making it more affordable than most other names on the list of top Indian ethnic wear brands. That in and of itself demonstrates how adaptable and practical Aurelia has proven to be as a brand, relying on the name and the no-complacence attitude to grow bigger and bigger by the day.
- Ritu Kumar
Ritu Kumar, recipient of the Padma Shree award, oversees another designer brand that successfully captures the allure of ethnic charm. Considering the haute couture label, the brand does offer traditional outfits that are at least reasonable in the higher end of the fashion circuit of the best ethnic wear brands in India, even though they are not exactly inexpensive.
The exquisite collection that defines the brand in its more refined manifestation is dominated by style and elegance. Ritu Kumar’s exclusive collection, which aims to bring out the inner diva in you for every season and occasion, brings beauty to life. The brand combines festive energy with a regal touch to make you feel regal in every way.
Fashion need not be expensive, as lifestyle brand Shree demonstrates. With the wide range of options this brand encompasses, you can go casually chic, party-popper, comfort hoarder, dainty day-outer, workaholic, or wanderer at ease. When you need to look perked and beautiful in ethnic clothing, Shree- The India Avatar is your best option in top ethnic brands in India. Shree allows you to be every version of yourself, always. Pastels or pops, toned downs or stand outs.
Anouk by Myntra redefines the standards of conventional beauty by going bold rather than remaining subtle, with the flamboyant Masaba Gupta serving as its creative designer. Given that ethnic has always been linked to quiet dealing and subdued auras, that is truly ground-breaking.
Unconventionally vivacious designs undoubtedly position Anouk as the brand to choose among the list of top Indian ethnic wear brands for contemporary Indian women. Anouk’s most upbeat offerings allow the Indianness to speak for itself; it is young, unwavering, and lively.
Libas is a suitably well-known brand in India. Every girl, regardless of shape, size, or preference, can choose from their ethnic wear collection. Buyers are significantly influenced by the colour and pattern when considering this brand. They have a variety of short to long, floral or basic Kurtis and suit sets for you to try on. Their stitching and fabric quality fit the physical structure very comfortably thus making the brand a part of top ethnic brands in India.
These are the top 10 women’s ethnic wear brands in India that are sold online and in their own stores. To help you look your best during the holiday season, we have put together this list of brands. So, look over the list and choose your favourite look to steal the show at every event.